Establishing a New Normal in Retail: Critical Insights for IT Leaders

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Published Apr 27, 2025

Recent events have dramatically impacted the retail industry, in both how shoppers purchase goods and how business conduct day-to-day operations. To ensure relevancy and profitability in retail’s ‘new normal,’ brands must seamlessly adapt to the new set of challenges and goals. In this joint session with IDC, we'll explore and share:

- Immediate industry impact and future outlook
- New and elevated demands driving retail strategy and spend
- Digital goals, competencies, and use cases retailers should prioritize
- IT’s critical role in supporting future business success
Featuring exclusive analyst research and survey findings on IT spending trends from IDC, you will not want to miss out on this opportunity to learn about the current state of retail, and how you should prepare for the industry’s ‘new normal’ moving forward.

To learn more about establishing a new normal in retail, please visit- https://www.extremenetworks.com/resources/webinar/establishing-a-new-normal-in-retail-critical-insights-for-it-leaders/?utm_campaign=FY21_Virtual_Extreme_Conference_2020_POST-EVENT&utm_medium=Referral&utm_source=youtube.com&utm_content=

Speakers include:
-Robert Eastman, Research Manager IDC Retail Insights
-Mike Leibovitz, Head of Americas and Office of the CTO
-Sarah Neslund, General Manager, Retail & Transportation & Logistics